炒作

chǎozuò
  1. to hype
  2. to promote (in the media)

CEDICT

Entry Composition

1 炒 chǎo
  1. to sauté; to stir-fry
  2. to speculate (in real estate etc); to scalp
  3. to hype up
  4. to sack; to fire (sb)
2 作 zuò
  1. to do; to engage in
  2. to write; to compose
  3. to pretend; to feign
  4. to regard as; to consider to be
  5. to be; to act the part of
  6. to feel (itchy, nauseous etc)
  7. writings; works