鋪梗

铺梗
pūgěng
(Tw) to set the scene; to lay the groundwork; to pique the interest of one's audience

CEDICT

taiwan

Entry Composition

1 鋪 pū
  1. to spread
  2. to display
  3. to set up
  4. (old) holder for door-knocker
2 梗 gěng
  1. branch
  2. stem
  3. stalk
  4. to block
  5. to hinder
  6. (neologism that evolved from 哏 gén, initially in Taiwan, during the first decade of the 21st century) memorable creative idea (joke, catchphrase, meme, neologism, witty remark etc)
  7. prominent feature of a creative work (punchline of a joke, trope in a drama, special ingredient in a dish, riff in a pop song etc)

classifier: 根